We’ve reached another great milestone: The whole KJUS team is very proud to welcome one of the most successful and charismatic skiers of todays ski racing: Didier Cuche joins the KJUS team as our new Brand Ambassador!

"Design and functionality – for me KJUS clothing is uncompromising. In every situation!"

Our Brand Ambassador Lara Gut has exchanged her skis to make her debut on the big screen. In “Tutti Giù” she is portraying Chiara, a young professional athlete, who struggles under the pressure of expectations. She has to prove herself under the burden of responsibility – to her coaches, sponsors, journalists and fans. A situation Lara is quite familiar with, showing parallels to her real life as professional skier.

After the first stops in Canada, Italy, Norway and France, Fieberbrunn, Austria welcomes back the Freeride World Tour for a second year at this weekend. And it’s a special race – the home race for our Teamrider Stefan Häusl, who grew up just a stone’s throw away. After winning last year’s event, he seeks for another triumph at the Pillerseetal.

Lara Gut, Lasse Kjus and Bode Miller – the KJUS ski-, golf-, outdoor- and spirit collection is tested by the best athletes in the world. We can rely on the experience and direct input of world champions and world cup winners.